Join the Pro Builders on epic ride in Tennessee as part of 2020 GEICO Motorcycle Built To Ride Tour.

Built To Ride Pro- Builder Build-Off returns! This year we have five of the world’s top builders. The 2020 Built To Ride Invitational Bike Build-Off, held in conjunction with the GEICO Motorcycle Built To Ride Tour, happening October 13-17. The tour starts at the Barber Motorcycle Museum in Birmingham, AL and winds its way through the Volunteer State with stops in Knoxville TN, Chattanooga TN, and then a special two-day stop in Johnson City, TN

Invited builders have to first build a fully custom machine. Bikes must be ridden each day from city to city—Joes and pros hitting the open road each morning as they head to the next tour stop. Every evening, the bikes are judged by event attendees via ballot boxes for a true People’s Choice competition and nightly Built To Ride Build-Off winners will be named. A People’s Choice champ will be named on day five, awarded to the top cumulative vote-getting Built To Ride pro builder. There will also be a Judges' Pick champ, which will be judged by select judges.